The phrase “shop till you drop” has taken on new meaning these days. Your doors are open to customers 24/7 even if your brick and mortar store is closed. Whether using your website or the white label Freshop Groceries App, shoppers have the convenience of perusing sales, creating lists, ordering groceries and scheduling pickups onRead more
Let’s face it, buying groceries online is super easy, convenient and here for the long run. And, if your store offers delivery you are definitely on the right track. But, often delivery is costly and not sustainable. Further, zip code-based delivery services aren’t inclusive and don’t fit every geographical area. You may wind up losingRead more
It’s difficult to watch giants like Amazon and Whole Foods joining forces and not get a bit shaken. Many of the digital platform options like Mercato exist only in major cities, serving a small portion of grocers in the country. It’s hard to imagine an online solution that’s affordable, profitable, and efficient for small-to-medium-sized players.Read more
What does Amazon’s announcement mean for the independent? At Freshop we heard loud and clear from grocers across the country that Click and Collect is now table stakes with delivery required in some markets. Amazon has the proven ability to shake up any industry. They have already been working hard in the grocery space butRead more
Promote your freshest products, seasonal picks, and most accessible items through Freshop Recipes. Freshop adds new recipes weekly, however, each store can also add their own home-town flavor by uploading local, personalized dishes It’s summer and with it comes backyard picnics, BBQs, and gatherings of all sorts. Need a new recipe to add to theRead more
Promoting store brand products? Showcasing seasonal items? Freshop knows that first impressions mean everything. Managers spend much of their time tweaking their homepage, but often lose sight of the importance of a well-designed product page. Congratulations! You’ve chosen Freshop for your grocery e-commerce solution. You’re provided a top-notch website design featuring a full product catalog.Read more
Are new hires needed to effectively do online grocery? One of the best approaches is to leverage your existing staff by limiting pickup times at the start. Noon and 5 PM are very popular so consider having a single pickup available at Noon, 1 PM, 3 PM and 5 PM. Pick a motivated associate whoRead more
Paying per-order fees will kill your online grocery business. There are many ways to pay for and charge for online groceries. In the spring we covered “enhanced pricing” where the prices online are higher than in the store, basically incrementally charging the customer fees for their order which causes anger and confusion for customers. TheRead more
In addition to Loyalty Integration, which allows online shoppers to receive the same discounts and promotions offered in-store with a club card, Freshop has added integration into the product catalog for items with coupons. This ‘Clip and Save’ feature further maximize savings for the club card shopper. Clicking ‘Clip & Save’ clips the coupon andRead more
How long does it take to pull an online order? It is all about the walk path! While we merchandise stores to optimize sales and the shopping experience the setup to pull a $150 online order is not optimized for efficiency. A great walk path can really assist your personal shoppers to not only workRead more
