Leading Online Grocery Platform Continues Expanding Nationally With Woods Supermarket
Freshop, Inc., a comprehensive online grocery platform, servicing more than 400 grocery stores spanning 32 states, recently added 16 more stores with the launch of Woods Supermarket, www.woodssupermarket.com, located in the State of Missouri.
Freshop, located in Rochester, NY, offers a mobile and web platform that enhances the shopper’s in-store experience with multiple efficiencies built-in to make online shopping easy. Woods Supermarket tapped into this resource to enable customers to shop the entire store with personalized offers, online weekly circulars, list building, customer rewards account access, digital coupons, recipes and a Woods Supermarket Mobile App. All products, prices, offers, and loyalty programs are the same in-store and online.
“Woods Supermarket is working to meet its customers’ expectations for a digital experience that saves them money and makes shopping more convenient,” said Sam Blaiss, COO, Woods Supermarket. “Freshop’s best in class weekly circular, loyalty integration, seamless digital promotions, list planning and smart recipes gives us the foundation we need. We selected Freshop because it provides us with the a broad set of capabilities and a team that understands the unique characteristics of digital grocery.”
Customers are able to use their grocery store’s website to customize a shopping list based on store and product availability within that store. Additionally, multiple browsing options from clickable weekly circulars to multi-level departmental and product categories make online ordering possible for even novice web customers. Customers can easily create new lists using a reorder “favorites” or pre-fill entire grocery lists with a single click and use Freshop’s full-service curbside pickup component in select stores and will expand to additional stores throughout 2017. Shoppers select and pay for groceries online, pick designated pickup times and have groceries brought to their cars upon arrival.
Since 2013, Freshop has been offering a comprehensive, customizable, online grocery shopping platform that enables independent grocers of any size to create and extend their in-store experience to an online environment. The company’s solution enables greater control with a flexible, store-branded platform with complete administrative control for stores. Freshop has created a niche with its online shopping platform for independent grocery stores, with store locations in Bermuda, Barbados, Grand Cayman, Saudi Arabia and the Philippines launching an e-commerce presence soon. For more information visit www.freshop.com.
“Everything is done mobile first now, “ added Brian Moyer, Freshop CEO. “Retaining customers and acquiring new ones, especially for independent grocers, is largely dependent on their virtual store and how the store is presented online as many shoppers select a store by their digital storefront rather than visiting the store. The great thing for the independent is an 18,000 square foot store can have a powerful online presence that compares favorably with big box and even online-only retailers.”
